Lindsey Ray Logo and Brand Identity

Lindsey Ray writes cinematic music for piano, and her songs have been placed in film, television and campaigns for nearly twenty years. This is her first proper logo.

The mark is a pine tree drawn as a sound wave, set on a single horizon line with stars above it, over an ornamental serif logotype. Lindsey reads it as trees reflected in water. The tree also works on its own, so the logo holds up from a full lockup down to an avatar.

The tagline, Sound ✦ Vision, is kept separate from the mark. It appears on the website and in occasional applications rather than locked to the logo.

The palette is taken from the photograph at the top of her website: a deep water ground, a parchment ink, two greens from the lake and a lamplight gold. Type is Sabon for reading and Archivo, condensed and extended, for everything else.

See the brand at work on her website.