Your Virtual Identity
Your website is usually the first interaction you have with your audience. Make sure it’s not the last.
Your audience is busy. You only have their attention for a short period of time and it only takes a few seconds on your website before they've made a few crucial decisions about you. Should they take you seriously and are you wasting their time? You don't need a lot of bells and whistles to make the right impression. You need a concise, easy to navigate, and well designed website that quickly tells your audience you mean business, and painlessly leads them to the answers to their questions.
Campo Enoteca is a farm-to-table Italian restaurant in downtown Manchester, New Hampshire. They specialize in house-made pasta and regional specialties. My wife and I love eating here, and after many wonderful Friday night dinners and conversations with the staff and management, I convinced them to give me a shot at a new logo and website.
Richard J. Mackool, M.D. is a world renowned cataract surgeon and the founder and director of The Mackool Eye Institute in Queens, NY. He needed a site built for his eye surgery practice. I created his logo and a series of icons to be used throughout the site. We also commissioned a photoshoot for the website, as there weren't any existing photos of the practice.
I designed and developed this website with Cahoots Design in Boston. Susan Reed is a musician, storyteller, and violin aficionado. Susan needed a refresh on a site that was a bit outdated. She wanted to highlight her latest endeavours and her newfound passion for Violin Improvisation and Jazz.