Your Virtual Identity
Your website is usually the first interaction you have with your audience. Make sure it’s not the last.
Your audience is busy. You only have their attention for a short period of time and it only takes a few seconds on your website before they've made a few crucial decisions about you. Should they take you seriously and are you wasting their time? You don't need a lot of bells and whistles to make the right impression. You need a concise, easy to navigate, and well designed website that quickly tells your audience you mean business, and painlessly leads them to the answers to their questions.
Republic Café has been renowned throughout New Hampshire for ten years. With this website, our goal was to make information about the restaurant and menu items more accessible for regulars and new customers alike. The homepage design illustrates the eclectic cozy atmosphere of Republic right off the bat. The dinner and lunch menus are clearly laid out and organized for easy browsing and pages devoted to farm-to-table allow users to see where there food is sourced from. Each page is also search engine optimized, with title tags and meta descriptions that target the most searched for keywords and phrases to draw in qualified traffic.
Prime Roast Coffee Company is located in Keene, NH. They have a beloved café on main street in Keene, and offer online coffee orders nationally. I met the owner Judy while working in Keene and visiting their coffee shop multiple times a day. They have an incredible product. This is the second iteration of the website I've done for her.
Campo Enoteca is a farm-to-table Italian restaurant in downtown Manchester, New Hampshire. They specialize in house-made pasta and regional specialties. I worked with them to upgrade their logo and completely redesign their website and print materials, including their dinner, to-go, and holiday menus.
Richard J. Mackool, M.D. is a world renowned cataract surgeon and the founder and director of The Mackool Eye Institute in Queens, NY. He needed a site built for his eye surgery practice. I created his logo and a series of icons to be used throughout the site. We also commissioned a photoshoot for the website, as there weren't any existing photos of the practice.
I designed and developed this website with Cahoots Design in Boston. Susan Reed is a musician, storyteller, and violin aficionado. Susan needed a refresh on a site that was a bit outdated. She wanted to highlight her latest endeavours and her newfound passion for Violin Improvisation and Jazz.